A conversation with Russel Howcroft
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What is Growth Tracker
Growth Tracker is a continuous shopping, usage and attitudes research product.
It can be customised to any industry category, is relevant for both product and services businesses, and is focused on helping measure, inform and track growth opportunities for your organisation.
By measuring shopper, consumer and user behaviours, preferences and attitudes on an ongoing basis, Growth Tracker provides you with real-time insight into how your products, services and brands are performing in the market, and the impact of your marketing activity on driving growth.
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